Fell was published by Image Comics.

The story is about Richard Fell, a homicide detective who has been reassigned to the city of Snowtown. Snowtown, whose location is never specified, is a city whose conditions are somewhere between the urban decay of America's worst inner cities and the poverty of a third-world country. Described at one point as a "feral city," its denizens are generally desperate, hostile, or both. Violence is commonplace, and whole chunks of the city are without proper utilities. Conditions are so bad, in fact, that the citizenry have taken to spraypainting giant S's that have been crossed out as a form of protective magic, in the hopes that Snowtown will not harm what has been labelled as its own.

Snowtown is not without its share of mysteries, including its location, which is near a body of water somewhere. According to Lt. Beard, it is "miles from anywhere, [and] colder than Eskimo nipples." Also unclear are the reasons for Fell's transfer though it involves an injured partner with recurring memory loss. Fell's city setting is anonymous with Snowtown obviously being a mixture of many downtown areas.